Bundles of harvested flax stooks drying upright in a field, mobile crop
Bundles of harvested flax stooks drying upright in a field

Why is PP

SUSTAINABLE?

In Harmony with Nature

At PP, we create clothing in harmony with nature. Every fabric and material we use is 100% natural, biodegradable, and designed to leave no trace on the planet.

Still life of folded Pieter Petros linen shirts hanging on a wooden rack
Flock of white seabirds flying low over turquoise water

we are

Protecting our Oceans

Over 70% of our planet is water. Protecting the Earth starts with protecting our oceans, which sustain life and balance our climate.

Synthetic fibers pollute oceans

Hidden Threats

Synthetic fabrics release microplastics into wastewater when washed. These tiny particles eventually end up in our oceans, harming marine life—and us.

Infographic comparing which fabrics create microplastics — linen, cotton, hemp and jute listed as natural alternatives
Close-up of purple flax flowers blooming in a field

Sustainably grown flax

Pure Linen

Our linen comes from responsibly grown flax. Fully natural, it decomposes harmlessly, leaving the planet as pristine as it found it.

Clean waters, thriving oceans

Marine Life

Microplastics ingested by fish and other sea creatures disrupt life underwater. Natural fibers ensure our oceans — and seafood — remain safe.

Close-up of a yellow and white striped butterflyfish near red coral
Close-up pile of colourful seashells

Luxury from nature

Ocean Details

Our buttons are made from real seashells, connecting our designs to the beauty of the ocean while remaining fully sustainable.

Organic, biodegradable buttons

Natural Touch

Natural buttons made from nuts and seeds are not only beautiful—they return safely to the earth at the end of their life cycle.

Close-up of a green walnut husk split open revealing the nut inside, on the tree

From nature, back to nature

PP garments are created to exist in harmony with nature. Fully natural, fully sustainable, and always protective of our oceans.

Flock of white seabirds flying low over turquoise water
Flock of white seabirds flying low over turquoise water

Wear PP and

PROTECT OUR EARTH & OCEANS!