Natural Clothing for Men — Building a Wardrobe from the Earth
Natural Clothing for Men — Building a Wardrobe from the Earth
On the accumulated effect of wearing materials from the earth — and how a natural wardrobe is built, one piece at a time.
The natural wardrobe for men is not a capsule wardrobe in the usual sense. It is not about fewer pieces or minimal colour palettes or any particular aesthetic. It is about what the pieces are made from — and the accumulated effect of wearing materials that come from the earth across the full length of every day.
Most men have not considered the fabric content of their wardrobe as a single question. They have considered individual pieces — this shirt, these trousers — without thinking about what the sum of their daily material contact adds up to. Natural clothing for men is the answer to that question asked properly.
Belgian linen is the foundation. The PP men’s linen shirt — certified Belgian linen, handmade in Dubai — is the piece that most directly expresses what natural clothing for men can be at its finest. The hollow flax fibre breathes in heat. The cloth softens with every wash. The walnut button comes from the tree. The certificate of origin confirms that what is being worn is what it claims to be.
“Natural clothing for men is not a trend. It is the recovery of something that was always right, simply set aside.”
— Pieter Petros, founderFrom the shirt, the natural wardrobe builds outward. Linen trousers for the full-body expression of the same material philosophy. The PP swim short — Belgian linen outer, cotton lining — for the water. Natural wool in cooler months. Hemp where the PP Tennis collection introduces it in the Roosewood Pink colourway. Each piece from the earth, each one chosen for what it does against the body rather than what it says about the brand wearing it.
The shift to natural clothing for men happens gradually for most people. One piece that performs differently from everything else in the wardrobe. Then another. Then the understanding that the quality of the day changes when the fabric in contact with the skin changes. The natural wardrobe philosophy is explored in full in the journal.
Natural clothing for men is not a trend. It is the recovery of something that was always right, simply set aside.












