Natural fabric clothing and clothing that sounds natural are not the same thing. The "organic cotton" shirt with a polyester lining. The "natural linen" shirt with synthetic thread. The "sustainable" resort wear made from recycled plastic bottles. The language of natural fabric has been adopted by the fashion industry without the substance. The question to ask any natural fabric claim is not whether the marketing uses the word "natural" but whether every component of the garment — outer fabric, lining, thread, button, button back — is natural.

At PP, every component of every garment is natural. The certified Belgian linen, natural linen, natural wool, natural cotton, and natural fabric shoe uppers cover the outer fabric. The seashell buttons, walnut buttons, and corozo nut buttons cover the fastening. There is no lining, no synthetic thread, no synthetic backing. Natural fabric clothing, at PP, means the garment — not the outer layer of the garment.

The buyer arrives through different entry points — quality, design, occasion, provenance — but the natural fabric architecture is the foundation that makes every other quality claim credible. The certified Belgian linen in the PP shirts is independently verified by the Belgian Linen® certification mark. The certificate of origin confirms the flax origin. The improving trajectory of the garment over time — softer, more characterful with every correct wash — is the natural fabric difference that no synthetic alternative can replicate.

Natural Luxury Fashion  ·  PP Natural Materials Guide